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Introduction

PixieHog is a powerful connector app that seamlessly integrates Shopify with PostHog, allowing store owners to gain deep insights into user behavior. With PixieHog, you can easily connect your PostHog account to Shopify, enabling two primary types of tracking:

  1. Shopify Web Pixel Events: Automatically capture key Shopify events like page views, add-to-cart actions, checkout started and checkout completed directly within your PostHog dashboard. This integration gives you a high-level overview of user interactions across your Shopify store.

  2. PostHog JS Web Config: Configure advanced tracking with precise control. PixieHog uses a custom configuration of the PostHog JS library, offering options like cookie persistence, feature flag management, and session recording settings. Merchants can also mask sensitive data, ensuring compliance and privacy while capturing detailed user behavior insights.

PixieHog is designed to simplify analytics for Shopify merchants, enabling data-driven decisions with minimal setup. In addition, PixieHog’s fair source model ensures transparency and flexibility, allowing developers to customize and enhance the connector as needed.